Sensus Research / T. Stenner Group

Sensus Research, one of the largest privately owned research firms in Western Canada, retained Epic PR to publicize the results of a national study examining the attitudes and opinions of Canada’s ultra rich – individuals with a net worth of $10 million plus. The exclusive report was underwritten by T. Stenner Group, a wealth management firm that manages the financial affairs of ultra high net worth families. A secondary objective was to deepen perception of the T. Stenner Group as the country’s leading expert in wealth management for Canada’s super affluent. Epic PR assisted with the messaging, positioning and PR writing and spearheaded a national media relations campaign. The news announcement and TrueWeath study became a national story overnight, securing over 20 stories in major print and broadcast media outlets across the country. It was the most successful media initiative ever commissioned by Sensus Research.

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